AVIXA Market Minute | AV Technology in Banks
Host Hanane Abdalla talks to AVIXA Senior Director of Communications Brad Grimes about the role of AV technology in the financial services industry. The financial sector encompasses traditional corporate environments with AV needs like collaboration and conferencing systems. But it also includes bank branches that face many of the same challenges as the retail sector due to the rise of online banking. To compete, branches need to reimagine the customer experience, and AV technology is an important component of that transformation.