AVIXA Market Minute | What Do Pro-AV Companies Need to Do to Stay Competitive?
This week, we are joined by AVIXA’s Economic Analyst Peter Hansen, to learn what AVIXA’s recent Macro-Economic Trends Analysis (META) found about larger trends in the AV industry, and how even small AV companies can compete in this market.
Quality and customer service are the best ways to differentiate from the competition. Small companies may be able to compete more on custom projects where scale doesn’t necessarily give large companies a leg up.