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AV Experts, Thought Leaders, and Authors

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A headshot of writer Alex James Kane

Alex James Kane

Alex James Kane has been writing for and about video games since 2013. A graduate of Seattle’s Clarion West Writers’ Workshop, he has contributed to Fangoria magazine, IGN, Polygon, RogerEbert.com, Rolling Stone, the official Star Wars website, USA Today, and Variety, among other publications. He is the author of the Boss Fight Books entry on Star Wars: Knights of the Old Republic.

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Article

Encoding vs Decoding: How Do They Differ in Video Production?

Navigating video production involves mastering encoding and decoding. Encoding compresses raw video for distribution, while decoding restores it for playback. Both processes require compatible codecs to balance quality, speed, and device compatibility, ensuring optimal performance across platforms.

Article

Corporate Video Production: A Guide to Making High-Quality Videos for your Business

High-quality corporate video is vital for engaging customers and staff today. Choose a production company with proven work that aligns with your brand. Use strategic distribution and consider emerging technologies for competitive advantage. Effective videos enhance brand perception and drive sales.

Article

Guide to Live Streaming Equipment: Essential Gear for High-Quality Broadcasts

Live streaming connects brands to wider audiences and requires the right tools, such as webcams, microphones, and software. Key equipment includes Logitech Brio webcams and Blue Yeti X microphones. Beginners should start simple and expand gear as needed, streaming on platforms like YouTube and Twitch to reach new viewers effectively.