Podcast: What’s Memorable Now?
Not too long ago, creating a memorable experience design or museum exhibit involved a lot of spectacle and massive crowd-pleasing moments. Now in the midst of a pandemic and accompanying changes to the way we’ll gather in public spaces, the spectacle we once knew may give way to more genuine connection and interaction in a time when that is difficult to find.
As the scale shifts, TIDE Generator host Kirsten Nelson examines what makes things memorable with Paul Chavez, Associate, User Experience and Technology with Arup, and Nathan Adkisson, Director of Strategy and Associate Creative Director with Local Projects
Related: Experience Design Sessions You Won’t Want to Miss at InfoComm 2020 Connected
The creation of something memorable depends on elements of surprise and spontaneity and the fostering of happenstance interactions among people in a space. Part of the success of a truly memorable experience is the feeling of connection that occurs with shared group discovery and emotional arcs.
In this episode, we’ll explore how we can bring these essential elements to new experience designs that accommodate for social distancing, and how we can embrace the possibilities of the hybrid digital/physical spaces we’ll build next.
What makes for the most successful interaction in experience design, from a technological and a human perspective? What elements do you miss most now in our over-scheduled interaction with the world? Are there ways to bring spontaneity into controlled virtual or socially distanced spaces? How we might bring back the spontaneous, shared elements of experience?
What do you think the new “memorable” will be? What will we cherish most when we can gather again?
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